Did You know? comScore: Engaging content has a greater impact on older consumers

via / more: comScore Whitepaper:
Five Key Lessons Learned: Maximizing Returns with Digital Media. As digital advertising ... (17 pg., PDF)

(cross posting on Hugo E. Martin on Media + Marketing)

Did You know? comScore: Engaging content has a greater impact on older consumers
Rating: 100% based on 975 ratings. 91 user reviews.